Letting people tune in live through livestreams or company webcasts on online channels is the trend. We already broadcast many events live via social media such as Facebook, Youtube, Instagram Live or via the website.
Ideal content for live streams include conferences, seminars or sales meetings. But also internal business updates or talk shows with special guests. SKIPP delivers business livestreams and webcasts where we take care of professional lighting, sound, direction and styling. Of course, it is possible to pre-record the event to broadcast at a later date.
Livestreaming or a company Webcasts are excellent ways to reach the online audience.
The technique carries a huge appeal when it comes to viewers and attracts greater numbers than traditional online videos. Videos on Facebook Live hold audiences three times longer than pre-recorded videos.
At first glance, livestreaming is another form of entertainment, but the possibilities go much deeper. Companies can use powerful marketing and live video to access target groups in many different industries.
Live video is a powerful medium that can take place in any online marketing campaign. If you add Live video to the marketing mix, the message is far more powerful. By using a familiar face and name in an authentic live video, you can reach your audience in the best possible way.
The ROI for content marketing is often hard to measure. Livestreaming is, however, an area where you can achieve measurable results that can provide valuable data for future campaigns.
From our movie set, we can direct as many as 20 cameras simultaneously. For the desired quality, we work with a professional sound-set and high-end cameras. This can involve fixed, as well as mobile, cameras, overhead, or on a drone.
In the preliminary phase, we make sure that everything is fine tuned for the live registration. For that, we make sure everything is logged: the guests that are coming, course of events, the scenario, and so on. Big or small we manage the entire production for you.
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