The use of an online video campaign is the most effective way to utilize your efforts. For this, we don't start with the creation of content, but with the development of a strategy. What is the purpose, who is the target audience and through which channels would you like to reach them? This requires a lot in terms of the production, but this is what enables it to become strong as a whole. Not just the means used, but also the commitment. Together we produce.
We plan:
We produce documented marketing strategies for content that achieve the results you are looking for.
We produce:
We create content that stands out in your industry, custom designed for your target market.
We promote:
We reach your target market with targeted promotion through owned- and paid media channels.
We improve:
We help our clients performance measure, analyze, report, and improve their content.
We come by, discuss the information provided and ask detailed questions. The goal is to achieve clarity and consensus. Preferably all stakeholders are present during this brainstorm.
Point by point, we link back what we have understood in the form of a document. This is then customized using comments and corrections made by the client, ensuring guidelines for the creation.
Based on the Debriefing, we develop a concept that properly established the message. This leads to a detailed script that puts text, image, sound and voice over on the timeline of the video or animation.
In close consultation, when it comes to video, we schedule crews, locations and days for shooting. We deliver a storyboard with the designs in 2D and 3D animation which can be animated once we get the go-ahead.
We adapt the first version after review by the client. This is followed by the second version that contains the corrections agreed upon. Small, last-minute corrections are of course still possible prior to final delivery.
Brands need a video marketing strategy. This idea isn’t new. What has changed is how important video has become on every platform and channel. It’s no longer just one piece of your overall plan. Video needs to play a central role in your outreach and campaign efforts. Let us guide you.